ACNielsen has announced the promotion of Mr Frank Martell to the
position of president, ACNielsen Asia-Pacific.
According to the company, the appointment is the first senior management
appointment in Asia-Pacific since ACNielsen announced its merger with
VNU last December.
Mr Martell is to oversee all business operations in the region and
report to Mr Mike Connors, the US-based vice-chairman of ACNielsen Corp,
and Mr K.N. Tang, ACNielsen Asia-Pacific chairman.