Headline: Ayush Therapy Centres set for national roll-out

Hindustan Lever's branded chain of ayurvedic therapy centres, launched in Bangalore about a year ago, is now gearing up for a national roll-out. The first outlet opened in a Mumbai suburb in early May. The Ayush Therapy Centres are run by the Coimbatore-based Arya Vaidya Pharmacy, a respected name in the ayurveda business, and are already operational in Bangalore and Chennai. The chain targets consumers who are not users of spas at five-star hotels.