Havas reported organic revenue of €20 million (US$27.46 million) in Asia-Pacific in its fourth quarter – a drop of 1.3 per cent from the previous year.
This figure contrasts Havas’ financial earnings from earlier in 2009.
This figure contrasts Havas’ financial earnings from earlier in 2009.
In May, the French holding company reported a nearly 25 per cent plummet of regional organic revenue from its first quarter in 2008 to the first quarter in 2009.
“The media businesses performed very strongly, fuelling a marked recovery in the region to end the year virtually at breakeven,” Havas noted in its earnings release.
Havas reported organic revenue of €63 million ($86.5 million) for Asia-Pacific in 2009, which represents a 14.2 per cent drop from 2008.
Globally, Havas’ Q4 2009 revenue was €415 million ($569.9 million), with a 4.4 per cent drop in organic growth. That figure is also an improvement from previous quarters, as Havas reported a 9.3 per cent drop in Q3, a 9.8 per cent drop in Q2 and a 8.4 per cent decline in Q1.
Havas experienced organic revenue drops of 8.6 per cent in Europe and 7.5 per cent in North America. Latin America on the other hand reported a 1.1 per cent growth in organic revenue.
The company attributed the improvement to its focus on digital. Within the past few months, its agency Euro RSCG was placed on Unilever’s global digital agency roster. The agency further dislodged Digitas to be IBM's global digital agency-of-record.
Meanwhile, American holding company Omnicom reported a 3 per cent revenue decline to $3.27 billion and a 15.3 per cent drop in its fourth-quarter net income from the previous year to $229.6 million.
The company reported a 1.5 per cent increase in international revenue to $1.63 billion, citing growth in China and India as factors.
“The media businesses performed very strongly, fuelling a marked recovery in the region to end the year virtually at breakeven,” Havas noted in its earnings release.
Havas reported organic revenue of €63 million ($86.5 million) for Asia-Pacific in 2009, which represents a 14.2 per cent drop from 2008.
Globally, Havas’ Q4 2009 revenue was €415 million ($569.9 million), with a 4.4 per cent drop in organic growth. That figure is also an improvement from previous quarters, as Havas reported a 9.3 per cent drop in Q3, a 9.8 per cent drop in Q2 and a 8.4 per cent decline in Q1.
Havas experienced organic revenue drops of 8.6 per cent in Europe and 7.5 per cent in North America. Latin America on the other hand reported a 1.1 per cent growth in organic revenue.
The company attributed the improvement to its focus on digital. Within the past few months, its agency Euro RSCG was placed on Unilever’s global digital agency roster. The agency further dislodged Digitas to be IBM's global digital agency-of-record.
Meanwhile, American holding company Omnicom reported a 3 per cent revenue decline to $3.27 billion and a 15.3 per cent drop in its fourth-quarter net income from the previous year to $229.6 million.
The company reported a 1.5 per cent increase in international revenue to $1.63 billion, citing growth in China and India as factors.
