Gudang Garam hands $10 million creative account to Advantage

JAKARTA - Indonesia's largest cigarette maker Gudang Garam has handed the creative account of its flagship brand Gudang Garam International (GGI) to local agency Advantage, after a six-way pitch that involved BBDO, Ogilvy & Mather, Euro RSCG, JC&K and Wabi Sabi.

by Asiya Bakht