Grey triumphs to land Ocean Park creative account
HONG KONG: The city's homegrown theme park, Ocean Park, has appointed Grey Worldwide Hong Kong to handle its creative assignment, following a five-way pitch against Saatchi & Saatchi, J.Walter Thompson, Bates and local shop Triangle Pacific. Ocean Park held the pitch four months ago following the resignation of incumbent Ogilvy & Mather, which won the AOR business of Disneyland Hong Kong. There was no change to the media task, held by MindShare.
Please sign in below or access limited articles a month after free, fast registration.
If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.
Sign In
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ Unlimited access to all Campaign Asia content
✓ Real-world campaign case studies and career insights
✓ Exclusive reports, industry news, and annual features