Greater China: Headline - J&J awards Tylenol China business to Euro RSCG
Johnson & Johnson Tylenol has appointed Euro RSCG to handle its business in China. The win covers Tylenol, the new Tynox lozenges and other new products. Incumbent Saatchi & Saatchi did not repitch. R3 is understood to have assessed McCann Healthcare, JWT and Euro RSCG, as well as pay-for-performance compensation terms.
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