Euro and MPG consolidated creative and media duties for Dell earlier this year, following a pitch against DDB and OMD. “I’m confident of Euro RSCG and MPG’s position in Asia-Pacific,” said Gallate,noting that a three-year contract was in place.
Gallate’s comments come after unconfirmed reports that WPP and IPG had been shortlisted to contest the final round of Dell’s global holding company review. It is believed that the first round also included Havas, Publicis and Omnicom.
Dell representatives did not respond to requests for comment.
