Fulford PR wins Aviva Open Singapore brief

SINGAPORE - Fulford has been appointed by the Singapore Badminton Association (SBA) and Aviva to assist with the publicity for the forthcoming Aviva Open Singapore, to be held 9-14 June, following a pitch.

Fulford previously worked on the event in 2005.

'Fulford was selected for its creative approach as well as its excellent track record in providing and executing successful PR campaign for major sports events,' said Paul Hughes, director, strategic development of Aviva.

The event sees 246 top players from 28 countries taking part.