After winning the account for Astra Honda brands Supra X and Revo, Fortune Ad has picked up three more accounts under the Honda umbrella in Indonesia.
The agency has been reappointed to handle the creative and media duties for Scoopy, a new scooter launched last year in the Indonesian market targeted at the youth. Fortune Ad, the incumbent, beat Dentsu, Hakuhodo and Playgroup in a pitch to handle the business for the next year.
Following a pitch between Dentsu, Hakuhodo, Oze and BBDO, Fortune also picked up the media and creative business for AHM Oil and Honda Genuine Parts, brands under the Astra Honda stable.
All three appointments are effective immediately.
