FOCUS - JAPAN: Hit Products of 1999

<p>FOOD </p><p>Price correction - Effervescent alcoholic beverages </p><p> - Low-priced canned shochu-and-soda drink </p><p>Health management - Nutritionally balanced crackers </p><p> - Pomegranates </p><p> - Blueberries </p><p> - Red pepper-spiced foods </p><p> - Functional vegetable oil </p><p> - Protein powder </p><p>New market products - Energy tonics </p><p>Information disclosure - Genetic engineering-free foods </p><p>Servicing the aging </p><p>society - Home milk delivery </p><p> - Home meal delivery for the elderly </p><p>Value-added collections - Hollow chocolate eggs containing toys </p><p>HOUSING </p><p>Lifelong ownership - Long-life homes </p><p> - Northern European furniture </p><p>Environmental </p><p>consciousness - Energy-efficient housing </p><p>Self-management - Housing with joblessness indemnity </p><p>Leisure environments - Weekend villas </p><p>Refined sensibilities - Designer brand condominiums </p><p> - Audio equipment disguised as furnishings </p><p>Price correction - Furniture specialty stores </p><p>Internet/information </p><p>access - Internet-equipped condominiums </p><p> - Digitalised home electronic equipment </p><p>High performance - Cordless vacuum cleaners </p><p> - High-performance washing machines </p><p> - Multifunction refrigerators </p><p>DRESS </p><p>Body contact - Invisible necklaces </p><p> - Body wires </p><p> - Body-attached bags </p><p> - Hair pieces </p><p> - Arm warmers </p><p>Body remodelling - 5/8-cup bras </p><p> - Liquid-padded bras </p><p> - Thick-soled shoes </p><p>Indoor clothing worn </p><p>outdoors - Pareu </p><p> - Yukata (casual summer kimono) </p><p>Folkcraft styles - Folklore </p><p>BEAUTY </p><p>Healing cosmetics - Relaxation make-up </p><p> - Deep seawater </p><p>Refined sensibilities - Designer cosmetics </p><p>Middle-aged male makeovers - Men's cosmetics </p><p> - His aesthetic salons </p><p> - Body deodorisers </p><p> - Hair-growth/hair-nurturing products </p><p>Return to nature - Charcoal shampoo </p><p> - Soap shampoo </p><p>High performance - Energy-efficient shirts </p><p>Pharmaceutical skin </p><p>whiteners - Vitamin-containing supplements </p><p>HEALTH </p><p>Health management - Lifestyle drugs </p><p> - Digital health tools </p><p>New-style stress relief - Restful sleep products </p><p> - Eye area stress relief & eye lotion </p><p> - 30-minute refreshment salon </p><p>Barrier-free facilities - Barrier-free products </p><p>Active middle-to-late </p><p>years - Senior fitness training </p><p>Source: Dentsu Inc. </p><p><BR><BR> </p>

by | 10/13/2000