They carried Spikes, they laughed, they danced, they kissed and
they hugged.
No, they were not the Saatchis team, which came away from the 14th Asian
Advertising Awards with the Best of the Best accolade.
They were, in fact, the dancers at the gala awards, dressed up in
skin-tight, gold outfits.
Sporting the CASH on-line logo on their stomachs (CASH is the Hong
Kong-based pioneering Web-based financial services provider), they mixed
with the almost 500 guests at the cocktail reception at the Grand Hyatt
in the SAR last month.
For an idea of what they got up to, feast your eyes on all the pictures
our intrepid photographer took that night.
Later on at the interval during the presentation of awards, they jumped
out alongside a singer who sang Cabaret with the lyrics adapted to be
specifically relevant to the Asian advertising industry.
They were an instant hit with the audience.
As one person put it: "This is definitely much more flash than I
expected".
