Fast food and takeaways in Chinese market to reach RMB 1.8 trillion by 2017
According to a new report released today by market insight leader Mintel, the fast food and takeaway market is expected to reach RMB 1.8 trillion by 2017 largely bolstered by rising economic power in lower-tier cities. This growth compounds growth in recent years; the value of the fast food market in China doubled between 2007 to 2012 to reach RMB 1 trillion with 80% growth in outlet numbers since 2007.
