Fang leaves Icon for Adidas brand manager role

SINGAPORE - Adidas Singapore has hired Icon International PR consultant Janice Lee Fang (pictured) as brand manager, while the marketing director role remains vacant.

Fang replaces Eric Chan who left together with marketing director James Tan at the beginning of the year. The latter joined Levi's as regional marketing communications manager earlier this month.

A replacement for Tan has yet to be announced, although it is understood that Adidas Singapore & Malaysia MD Darren Choy is close to securing a signature.

Fang leaves Icon after a three year stint, and will be responsible for the sportswear maker's sports performance and heritage products.

She has previously had spells at Burson-Marsteller, Bentley Porter Novelli and Today.