Almost 550 advertising professionals attended the event, where 16 judges
awarded 101 prizes from 2,400 entries. Organisers said the show saw a 15
per cent increase on last year's entries.
At the judges' panel discussion, chaired by Jimmy Lam, participants debated 'what makes an award winning ad'. The three-day event also featured presentations from Donald Gunn, Akira Kagami and Alfredo Marcantonio in the run up to the awards.
