Based in Singapore, Lee is tasked with helping regional clients achieve stronger growth through digital.
Lee has over 12 years of professional digital experience, ranging from the agency side with Ogilvy, JWT and Terabyte, to the client side, with Telstra.
He was most recently MD at Blowfish Investments, a privately held company offering digital consulting and pitch development.
Throughout his career, he has worked on clients such as American Express, Nestlé, Purina, BP and Ford.
Lee will report to both Andrew Knott, Euro's chief digital officer for Asia-Pacific and new Euro RSCG Singapore CEO, Andrew Crombie.
On his appointment, Knott said: "Euro RSCG prides itself of being the most integrated creative agency with digital at the core and Daniel's appointment reinforces our commitment to having the best and brightest digital talent at the most senior levels in our agencies across Asia-Pacific."