The move follows the launch of the new version of www.espnstar.com as the company looks to offer advertisers integrated campaigns across broadcast, online and mobile media.
The team will be led by Delilah Chan (pictured), director, advertising sales, whose new role will see her oversee the development of integrated strategies on www.espnstar.com, ESS’s mobile offerings - mobileESPN and STAR Sports Mobile.
The team will be led by Delilah Chan (pictured), director, advertising sales, whose new role will see her oversee the development of integrated strategies on www.espnstar.com, ESS’s mobile offerings - mobileESPN and STAR Sports Mobile.
Chan will continue to report to Charles Less, ESPN's senior vice-president of advertising sales.
Chan will be supported by Joyce Chansingh, assistant manager, digital sales, who oversee the co-ordination and production of all assets related to integrated sponsorship on ESPN's digital platforms.
