Gurjit Degun
Aug 1, 2019

Emirates reviews global media account

Havas is expected to repitch.

Emirates reviews global media account

Emirates is reviewing its global media planning and buying account.

Havas Media has handled the brand since 2013, when it picked up the business from Starcom after a competitive pitch. At the time, Campaign reported that the account was worth $150 million.

Boutros Boutros, divisional senior vice-president, corporate communications, marketing and brand, at Emirates, is running the process. Havas Media is understood to be involved.

In May, Emirates reported a 44% year-on-year fall in profits to $631 million for the year to 31 March.

Havas Media declined to comment. Emirates did not respond to Campaign’s request for comment at time of publication.

Source:
Campaign UK

Related Articles

Just Published

1 day ago

Mindshare adds dedicated China leadership

EXCLUSIVE: APAC CEO Amrita Randhawa has relinquished her China responsibilities to two new leaders, Benjamin Condit and Linda Lin.

1 day ago

Pinterest unveils new tools and insights for marketers

Major takeaways from the platform’s first global advertiser summit.

2 days ago

Crash Course: How to develop a content strategy

You know content should be a key part of your overall brand strategy, but where do you start? This course explains the key steps you should take to ensure an effective content journey.

2 days ago

The unlimited potential of live storytelling in ...

Brands like Standard Chartered, Uber Eats and Mastercard achieve impact by marrying human emotions with the unpredictability and excitement of live sports.