Emerging N11 markets: Where the smart media money is being spent

China and India have long been media darlings, with journalists and investors alike waxing lyrical about the growth potential of these markets. Much less column space or investor attention is being given to the N11, a term coined by investment bank Goldman Sachs for Bangladesh, Egypt, Indonesia, Iran, Korea, Mexico, Nigeria, Pakistan, the Philippines, Turkey and Vietnam.

by Mike Cooper

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