The Government board has worked with Ogilvy in the past year for most of its communication activities but is believed to be going back to a previous system of using a roster of agencies to manage its workload. A briefing, taking place this week, will determine how its creative assignments will be split up among the three agencies.
Separately, EDB is also working with Saatchi & Saatchi on an engineering project and is currently pitching two other assignments on a project basis.
EDB is the primary agency that plans and executes strategies to make the Lion City a global hub for business and investment.
