Eatery connects brand to sensual satisfaction

Hong Kong restaurant and bar Aqua will unveil a brand campaign playing up "sensual satisfaction

on January 13, which has been created by Publicis Ad-link.

Peter Oesch, the agency's senior account director, said the campaign theme - 'Feed your senses' - addresses the "sensual satisfaction, both physical and emotional

that Aqua can provide diners.

The first ad of the series is entitled 'Intoxicating' and captures Aqua's ambience and overall concept. The first quarter page, full colour ad will launch in South China Morning Post's Post Magazine, and will continue to run through Chinese New Year in February. Aqua was voted one of Hong Kong best new restaurants 2001 by the readers of HK Magazine, and was featured as one of the '100 hottest restaurants in the world' by Conde Nast travel magazine.