Eastern in acquisition of more mag titles

<p>Singapore's Eastern Publishing has acquired Asia-Pacific </p><p>Metalworking Equipment News (MEN), and Furniture Design & Manufacturing </p><p>Asia (FDM) as part of an aggressive expansion drive that began at the </p><p>beginning of the year. </p><p><BR><BR> </p><p>With a BPA-audited circulation of 12,000, Metalworking Equipment News </p><p>covers the region's heavy industry sector such as the automotive and </p><p>aerospace industries. </p><p><BR><BR> </p><p>Furniture Design & Manufacturing, which comes with an annual buyers' </p><p>guide and a Chinese edition, has a circulation of 8,000. </p><p><BR><BR> </p><p>The group kicked-off its buying spree in January, when it bought men's </p><p>lifestyle magazine, Brave, with a circulation of more than 30,000. </p><p><BR><BR> </p><p>Eastern Publishing's executive director Kenneth Tan said the group is </p><p>always on the look-out for titles buy to complement its existing family </p><p>of magazines and that "there could be more acquisitions to come". </p><p><BR><BR> </p><p>He said this was especially true at this point in time because </p><p>additional quality content translates into additional web </p><p>opportunities. </p><p><BR><BR> </p><p>"We already have a Website for Motherhood magazine; motherhood.com with </p><p>editorial content, chat facilities as well as an ecommerce component, </p><p>and our other portals will have similar potentials but we have to make </p><p>sure we have the best content," he told MEDIA. </p><p><BR><BR> </p><p>Eastern's foray into cyberspace is being undertaken by the group's </p><p>wholly-owned subsidiary, Syndikos. </p><p><BR><BR> </p><p>More web launches in association with the titles it currently publishes, </p><p>including its travel, teen and golf magazines, are scheduled to take </p><p>place before the end of this year. </p><p><BR><BR> </p><p>Among the titles Eastern currently publishes are Motherhood (English and </p><p>Chinese editions), Baby Plus, Parenting Guide, Premier Golf, Premier </p><p>Golf Buyers' Guide, Motoring Magazine and Teens. </p><p><BR><BR> </p><p>The group also publishes regional titles Asian Travel Trade and Frequent </p><p>Traveller. </p><p><BR><BR> </p>