Jessica Heygate
May 2, 2024

Earnings analysis: AI costs rack up at Alphabet, Amazon, Meta and Microsoft

Big tech firms are on track to significantly increase capital expenditures this year as they invest in computing resources to power AI.

Photo: Getty Images

Excellent choice! This is exclusive Campaign content.

Sign in or join our top subscription tier, The Knowledge, today.

The Knowledge

Why Subscribe?

  • Monthly global and APAC research reports on M&A, new business and client spending
  • Quarterly global forecasting reports
  • Trend analysis reports with APAC agency report cards
  • Unlimited access to all Campaign Asia-Pacific content and its archive of 70,000+ articles,. No monthly limits!
  • Full account membership support
  • Event discounts

or call +852 2122 5222
or email [email protected]

Related Articles

Just Published

13 hours ago

2024 Cannes Contenders: Dentsu creatives place ...

Dentsu's creative chiefs in Taiwan and Indonesia pick the APAC campaigns that stand a good chance of winning a Lion.

15 hours ago

Creative Minds: Once a security guard for a Michael ...

RGA's Masaya Nakade has also worked as an athlete, chef, traveller, writer, artist, filmmaker, and designer before becoming a creative.

17 hours ago

Cannes Contenders: Wolf BKK predicts which ...

Wolf BKK's Torsak Chuenprapar handpicks the campaigns that could win a Lion next week at Cannes.

17 hours ago

Grey changes Asia Pacific leadership, appoints ...

After 33 years with Grey, global COO and international president Nirvik Singh is leaving the business. Grey also has appointed Masahiko Okazaki as its new CEO in Japan, replacing Yukiko Ochiai.