Discovery Networks Asia has started airing a special programme that
aims to enhance viewer participation with the channel.
Get Real, billed as a combined programming and marketing initiative,
gives viewers across the region the opportunity to win adventure trips
to out-of-the-way places, like Tornado Alley or a city of the
future.
The programme's theme for the trip of a lifetime is: "It's a new
Discovery experience every month."
Every month, starting this month, there will be one winner from each of
the target markets of Australia/New Zealand, Singapore, Thailand,
Malaysia, Hong Kong and Taiwan.
Get Real, which is sponsored by Chivas Regal, allows viewers to enter
the competition via a number of ways - online, mail, telephone and SMS.