There were 184 entries for the show, and a total of 24 awards will be handed out to winners from seven different countries, including the Platinum award for best of show.
The quality of the work considered by judges in Singapore indicated a coming-of-age for digital in Asia-Pacific. “Everybody’s got the interactive message, everybody understands the power of the channel,” said jury chairman Marcus Spurrell, digital marketing director for Adidas Asia-Pacific. “The quality overall is encouraging.” The awards will be presented at a formal lunch at the Conrad Hotel in Hong Kong.
For details, please contact Rhonda Ng at rhonda.ng@haymarketasia.com.
