DIARY: WPP pair Genardini and Walton living life on adventurous high
<p>Life is overflowing with adventure these days - at least for the </p><p>blokes in advertising. </p><p><BR><BR> </p><p>Take Richard Genardini. The man was readying his yacht in Hong Kong for </p><p>a voyage through the South China Sea in search of fair winds and </p><p>adventure. And it came to him even before he could even yell anchors </p><p>away. </p><p><BR><BR> </p><p>The day before Genardini was due to cast off, a fax arrived from J. </p><p>Walter Thompson, asking him to set sail in another direction - to Seoul </p><p>to helm Adventure Worldwide, Korea's 11th largest agency and the latest </p><p>acquisition by the voracious WPP group. </p><p><BR><BR> </p><p>True to form, Genardini jumped on this latest adventure without a second </p><p>thought. </p><p><BR><BR> </p><p>Then there's Chris Walton moving for his second stint in China as </p><p>MindShare's chief executive, who is heading for his adventure of sorts. </p><p>"It will be my 13th house hunt in 12 years," Walton said, clearly not </p><p>relishing the idea of looking for a new home while making sense of the </p><p>bureaucratic muddle that China can sometimes be. </p><p><BR><BR> </p><p>There in lies Walton's adventure. To move his stuff into China, he'll </p><p>need to get his residency papers sorted out, and this will depend on his </p><p>work visa being sorted out, which then depends on something else being </p><p>sorted out first. It's one big cycle, but Walton, who promises to learn </p><p>Mandarin this time around, looks game for it. </p><p><BR><BR> </p>
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