While I would agree with their motives, I think they've gone somewhat round the bend on this one because they even have a very sophisticated website to spearhead their fight against those small, flat TVs that can be found on most double-deckers and minibuses.
The site, www.hush-the-bus.com, features newsletters and articles that detail the blow-by-blow account of how the Government's Ombudsman is handling the complaints from the public against on-bus advertising.
There's a poll of which on-bus ad is most annoying (all of them, aren't they?) and a call to arms section, where people can send their complaints direct to bus companies or join events like Hush-the-Bus forums. They even have Hush-the-Bus stickers to give away.
Whoever put this site and campaign together went to a lot of time and trouble. They're geniuses and they haven't left a stone unturned in their planning.
However, one wonders if their ability and never-say-die, combat mentality could be put to better use.
I don't know what exactly. Maybe it could turn itself into something bigger, perhaps, an independent third party, public watchdog. The organisation which fights for the little guy.
The Hush-the-Bus campaign is a good start but it's just too small right now and I don't think it will go anywhere fast. It needs other issues to latch on to in order to grow and thrive.
Whoever you are and whatever you want to get off your chest, send your rants to rant@media.com.hk, and we'll print them anonymously.
