I have to keep innovating and bringing out new ideas and best practices for clients and partners.
And the worst?
What we are doing has a small but highly sophisticated audience of marketing professionals, who can understand the intricacies of marketing analytics and its creative applications. To the man on the street, it may not be readily comprehensible.
Your all-time favourite film and why?
An American Tail. This story about the little mouse, who lost touch with his father and learnt not to give up by saying "never say never", has a positive and touching message.
Favourite book or CD?
Simplify your life, by Elaine St James.
Favourite print title?
Hong Kong Economic Journal - I like a literally lightweight newspaper,
but with substantial and concise content.
Favourite restaurant?
Ping Kee Restaurant in Quarry Bay.
Do you have a favourite gadget?
A simple CD/DVD player.
Favourite fashion designer?
Issey Miyake.
Weirdest thing in your closet?
An elegant hat that has never been worn, but is there in the hope of a
day of my life yet to come.
What are your hobbies?
Classical singing; snorkelling; tea with friends.
Favourite holiday destination?
No special ones, as long as I am with the people I love.
Who would play you in a movie?
Vivian Leigh.
How would you title your movie?
Shooting stars.
If you were a brand, it would be...
De Beers.
All-time favourite ad?
The old Titus watch ad shot in Shanghai's Peace Hotel.
Please finish this line: I wish I could ...
bring out the nicest feelings in myself and others with a singing
performance without suffering stage fright!
Last thing to cross your mind before bed?
Be thankful for what I am today.