DIARY: My media - Darren Marshall, Coca-Cola head of marketing for Southwest Asia

<p>Television </p><p><BR><BR> </p><p>I travel way too much to watch anything regularly, but there are a few </p><p>things which I like to watch. </p><p><BR><BR> </p><p>The Practice, because I've secretly aspired to be a lawyer (getting paid </p><p>to argue just seems ... right!); and Felicity, because I often wish I </p><p>could relive my college days. </p><p><BR><BR> </p><p>Press </p><p><BR><BR> </p><p>Magazine: Wallpaper ... because it gives a great global perspective on </p><p>leading edge design and fashion, the perfect place to get inspired. </p><p><BR><BR> </p><p>Newspaper: International Herald Tribune ... because it tells you </p><p>everything you need to know to sound somewhat interesting at cocktail </p><p>parties. </p><p><BR><BR> </p><p>Websites </p><p><BR><BR> </p><p>Salon.com ... because it talks about cool lifestyle stuff, in a cool </p><p>adult sort of way! </p><p><BR><BR> </p><p>Advertising </p><p><BR><BR> </p><p>John West's "Bear Fight" is an awesome TV spot - it's totally engaging </p><p>with a great ending that makes you laugh out loud, and hey, it even </p><p>sells the brand! </p><p><BR><BR> </p><p>The VW Beetle print ads ("Hey, there's a green one") are always clever, </p><p>and engage me both visually and mentally. </p><p><BR><BR> </p><p>Radio </p><p><BR><BR> </p><p>Passion 99.5 ... because I really like world music, jazz and other </p><p>underground sounds. </p><p><BR><BR> </p><p>It's the only venue in Singapore that seems to veer off the top 20. </p><p><BR><BR> </p>

Television



I travel way too much to watch anything regularly, but there are a few

things which I like to watch.



The Practice, because I've secretly aspired to be a lawyer (getting paid

to argue just seems ... right!); and Felicity, because I often wish I

could relive my college days.



Press



Magazine: Wallpaper ... because it gives a great global perspective on

leading edge design and fashion, the perfect place to get inspired.



Newspaper: International Herald Tribune ... because it tells you

everything you need to know to sound somewhat interesting at cocktail

parties.



Websites



Salon.com ... because it talks about cool lifestyle stuff, in a cool

adult sort of way!



Advertising



John West's "Bear Fight" is an awesome TV spot - it's totally engaging

with a great ending that makes you laugh out loud, and hey, it even

sells the brand!



The VW Beetle print ads ("Hey, there's a green one") are always clever,

and engage me both visually and mentally.



Radio



Passion 99.5 ... because I really like world music, jazz and other

underground sounds.



It's the only venue in Singapore that seems to veer off the top 20.