Taikoo, part of the Swire Group, launches a series of new TV commercials and point-of-sale promotions to accompany its sugar product launches in an attempt to give a premium feel to the products.
5 YEARS AGO
A campaign developed by China's famous film director Zhang Yimou for Ericsson steals the show at the Hong Kong 4As Creative Awards with five golds, four silvers and the Kam Fan prizes.
10 YEARS AGO
Batey Ads subsidiary Tango Design creates a new print ad for Hong Kong Holiday Inn Harbour View Mistral restaurant in order to inform customers that the restaurant's food is healthy and hearty.
