DIARY: From the archives
<p>A Sunday TVC titled 'Taxi Driver' is pulled after Hong Kong's </p><p>Broadcasting Authority received 1,800 complaints from the public. The </p><p>spot shows a taxi driver being chased by a ghost as he was driving along </p><p>a dark and lonely stretch of road. </p><p><BR><BR> </p><p>5 YEARS AGO </p><p><BR><BR> </p><p>US-based Jobson Publishing Corporation launches a trade magazine, 20/20 </p><p>Asia, for the region's optical industry. The title, targeting the more </p><p>than 20,000 retailing opticians in 15 countries across the region, aims </p><p>to provide product news, eyewear, fashion and optical retailing </p><p>information. </p><p><BR><BR> </p><p>10 YEARS AGO </p><p><BR><BR> </p><p>Insurance company National Mutual launches a US$641,025 </p><p>television and print campaigns to coincide with its massive direct mail </p><p>campaign. According to National Mutual general manager marketing </p><p>division John Snelgrove, the first installment of the direct mail </p><p>campaign has seen more than 230,000 mail-shots and this is expected to </p><p>reach 400,000. </p><p><BR><BR> </p>