Cosmetics and perfume retailer Sephora launches an outdoor and a print campaign to promote its seven stores in Tokyo. The BBH-created campaign features a naked man covered with lipstick marks and a woman with eight arms to highlight the range of cosmetics available at the retailer.
5 YEARS AGO
DHL Worldwide Express rolls out a US$5 million campaign throughout Asia to promote the company's more human and customer-focused brand image. Developed by Bates Advertising, the TVC shows customers entrusting packages to DHL.
10 YEARS AGO
DDB Needham Hong Kong opens a joint venture office with the Beijing Advertising Corporation in the Chinese capital in a move to offer full range of services including public relations, research and photography.