Travel retail and duty free brand DFS Group has launched its first ever pop-up bar experience to promote its fourth Whisky Festival.
Featured at Singapore Changi Airport terminal three, the bar comprises tastings and live jazz music, to give the feel of an exclusive speakeasy’ and highlight the brand's premier selection of whiskies. Airport travellers can simply walk into the bar, which is designed to a deconstructed whisky barrel aesthetic, and sample many drams while...
- Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
- Unlimited website access*, and an archive of more than 70,000 articles
- Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
- Daily newsletters and breaking story alerts straight to your inbox
- New weekly feature articles on the latest research, innovation and marketing trends
- Be the first to hear about industry events