Decennial anniversary of EFFIE Awards in Hong Kong

The HK4As (the Association of Accredited Advertising Agencies of Hong Kong) announced at its 10th EFFIE Awards held on 30 May that the grand prize was won by the “I’m Amazing” campaign from McDonald’s done by DDB. A gold went to Publicis for its “Tempo Toipa – The Perfect Man” campaign for SCA Tissue. Six silvers and 11 bronzes were also awarded this year out of a total of 79 entries.

by Staff