Danone China calls media pitch

SHANGHAI - French food giant Danone is holding a pitch for its Chinese media planning and buying business.

Vizeum, the incumbent agency for Danone Robust lactose anti-bacteria and Danone Health, OMD, the incumbent agency for Danone Dumex and Danone yoghurt, and MEC Shanghai are believed to be involved.

The pitch is expected to take place in early September.

Danone China previously worked with GroupM’s Mindshare Shanghai office. 

Y&R is a leading creative agency on Danone China, while Euro RSCG China handles Danone's premium water brand Evian.

Source: Campaign China
| groupm , mindshare , OMD