CREATIVE SELECTION: MAS rallies Malaysians with TVC

<p>Malaysian Airlines, an official partner at the recent Sydney </p><p>Olympics, cemented its role as a national flag carrier when it launched </p><p>a touching new television commercial asking all Malaysians to rally </p><p>their support behind their Olympic athletes at the Games. </p><p><BR><BR> </p><p>The story features the attempts of two boys who try as hard as they can </p><p>to raise enough money - by washing cars and polishing shoes - in order </p><p>to go to Sydney. </p><p><BR><BR> </p><p>Their trip, however, comes to a dead end at the airport when they are </p><p>told they need a passport to travel overseas. </p><p><BR><BR> </p><p>But despair turns to joy when they bump into the Malaysian hockey team, </p><p>who present them with their very own hockey sticks as a sort of </p><p>consolation. </p><p><BR><BR> </p><p>The two-minute commercial, conceptualised by the creative team of Yasmin </p><p>Ahmad and Tan Yew Leong, aired on all national channels in Malaysia. </p><p><BR><BR> </p>

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