Our shared wavelength and understanding of the client’s business challenges helped us to seal this contract, said Jackson Kwok, MD of OMD Hong Kong.
Our immediate task is to work with the creative partner DDB to come out with marketing solutions that could beef up Convoy’s distinctive brand awareness and differentiate it from their competitors effectively, he added.
Financial planning is a highly competitive market in Hong Kong, Convoy’s competitors are not only other financial planning companies like AMTD and Cash, but also other banks and insurance companies that are offering investment options.
Convoy selects OMD in Hong Kong
HONG KONG - OMD Hong Kong has won the media account of Convoy Financial Services following a pitch against Mindshare and incumbent MediaCom.
