Jane Leung
Jul 16, 2010

CNNGo now comes in Chinese and Japanese for mobile users

HONG KONG – CNNGo, a localised insider guide to Asian cities, is now available to Chinese and Japanese users via mobile.

CNNGo.com
CNNGo.com

CNNGo will now offers a simplified and traditional Chinese language offering to Greater China users, as well as a Japanese service.

"China and Japan being two of the biggest countries in Asia Pacific, it's in keeping with our strategy to reach more users in these countries in their own language," said Andrew Demaria, editor-in-chief, CNNGo.com. "We'll also be showcasing Chinese and Japanese blogs and also giving more voice to Chinese and Japanese-speaking/writing people in these cities"

The portal currently provides lifestyle, restaurants, shopping and entertainment information to six Asian countries.

It also links to Twitter and Facebook, and readers will now be able to ‘like' and post comments in Chinese and Japanese in CNNGo.

 

 

Related Articles

Just Published

2 days ago

Google cuts 200 jobs in a core business unit

The redundancies are in a department responsible for sales and partnerships and part of a broader cost-cutting move as Google invests $75 billion in AI and data centres.

2 days ago

Why sports marketing should lean into intimate, ...

In a world shaped by Gen Z and hyper-local engagement, the winning brands aren’t the loudest—they’re the ones that create authentic experiences that foster belonging and build trust.

3 days ago

Is AI financially beneficial for agencies?

AI promises speed, efficiency—and fewer billable hours. So why are ad agencies investing millions in a tool that threatens their bottom line? Campaign Red digs into the tension between progress and profit.

3 days ago

How Want Want cracked Japan’s competitive confection...

Campaign speaks to Tony Chang of the iconic Taiwanese food brand to learn about the brand’s strategy in penetrating the Japanese market, and the challenges of localisation.