The free wi-fi internet service is available on Citybus' Cityflyer, the transportation line to Hong Kong International Airport which takes 60 minutes on average. All vehicles will be plastered with the Cityflyer Wi-Fi Enabled signage for easy recognition.
“This unique hybrid 'OOH x digital' offer may well be the most innovative solution to advertisers who are seeking to increase their brand awareness,” said Adrian Lai, general manager of Buspak.
"We believe the Wi-Fi Enabled feature will add another dimention to bus body advertising on Cityflyer, and create optimised value for advertisers who have chosen this media," he added.
Citybus, Buspak Advertising partner to offer free wifi on airport route
HONG KONG - Media company Buspak Advertising in Hong Kong has linked up with Citybus to offer wi-fi services on board.
Source:
Campaign China
