China agencies closing in on MNCs: survey
BEIJING - Grupo Consultores and R3's recent survey of marketing perceptions in China has revealed that, perhaps surprisingly, the gap between international and local agencies is relatively narrow in the minds of clients, with local agencies taking the lead in some key categories.
Please sign in below or access limited articles a month after free, fast registration.
If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.
Sign In
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ Unlimited access to all Campaign Asia content
✓ Real-world campaign case studies and career insights
✓ Exclusive reports, industry news, and annual features