Draft Worldwide has appointed Garth Shipperlee as regional director
of loyalty, overseeing the newly-won Singapore Airlines account.
Shipperlee has more than 10 years' experience in building and managing
loyalty programmes for airlines. Before joining DraftWorldwide,
Shipperlee was marketing director of ICLP (International Customer
Loyalty Promotions) in Hong Kong, where he ran the Cathay Pacific Asia
Miles and Marco Polo Club programmes.