CAREERS MEDIA: James Murodch rises at StarTV

<p>Seismic shifts are taking place on a grand scale at StarTV, sparked </p><p>by appointment of Star co-chairman James Murdoch to the post of chairman </p><p>and CEO. </p><p><BR><BR> </p><p>Having staffed as interim co-chairman at the network since February, </p><p>27-year old Mr Murdoch demonstrated his skills overseeing the company's </p><p>worldwide new media strategy. </p><p><BR><BR> </p><p>Retaining his post as executive vice-president of News Corporation and </p><p>his membership of News Corporation's executive committee, Mr Murdoch </p><p>spearheads the company's interests in global Internet and digital media </p><p>ventures. </p><p><BR><BR> </p><p>In 1999 Mr Murdoch founded News Corp's US-based interactive publishing </p><p>subsidiary, News Digital Media and continues to oversee its global music </p><p>business. </p><p><BR><BR> </p><p>Boosting his appointment, Mr Bruce Churchill makes the corporate leap to </p><p>president and COO, having completed a four-year tenure as deputy chief </p><p>executive officer of Star. </p><p><BR><BR> </p><p>Mr churchill nd Mr Murdoch will be working in tandem to accelerate </p><p>Star's growth and implement what Mr churchill termed its </p><p>"multi-platform, multi-service strategy". </p><p><BR><BR> </p>