Cannes Lions and Haymarket to manage Digital Media Awards and establish the Digital Media Festival in Asia

GLOBAL – Lions Festivals, organisers of the Cannes Lions International Festival of Creativity, and Haymarket Media today announced an agreement in principle to extend their joint venture. The partnership currently runs Spikes Asia Festival of Creativity and the Asian Marketing Effectiveness Festival (AME’s), and will now also include the Digital Media Awards for Asia (DMA).

by Staff Reporters