The interview, presented by the China Advertising Association, delved into trends in social and mobile advertising in China.
Cannes 2012: GroupM's Bessie Lee interviews RenRen founder Joe Chen
CANNES - At Cannes Lions 2012, Bessie Lee, chief executive officer of GroupM China, interviewed Joe Chen, founder and chairman of RenRen, aka the "Facebook of China".
Source:
Campaign China
