BusinessWeek's Asian Corporate Branding Symposium and Fourth Annual Presidents Forum: Singapore Feb 20-21, 2001 - Sponsored by BusinessWeek

<p>An audience of over 150 key decision makers in the region </p><p>participated in this year's Fourth Annual Presidents Forum at the Grand </p><p>Hyatt in Singapore. </p><p><BR><BR> </p><p>Featured speakers included Her Excellency Ms. Megawati Sukarnoputri, </p><p>Vice President of Indonesia and His Excellency Dr. Supachai </p><p>Panitchpakdi, Director-General Designate of the World Trade Organisation </p><p>and former Deputy PM of Thailand. The theme, Sustainable Innovation: </p><p>Creating Value Across the Enterprise, sparked two days of lively </p><p>discussion around topics as varied as the Leadership Challenge in Asia </p><p>and the Political Landscape that lies ahead for the region. </p><p><BR><BR> </p><p>In a nearby function room, Media and Marketing executives from over 8 </p><p>different countries turned out in force for the Second Annual Asian </p><p>Corporate Branding Symposium. This year's forum focused on Strategies </p><p>for Building Winning Digital Brands. Discussions covered the challenges </p><p>of developing brand power in the Age of Technology, as well as going </p><p>back to basics, with Ian Batey - renowned for his creation of the </p><p>Singapore Airlines brand campaign - leading a compelling dialogue on the </p><p>Body and Soul of brand building. If you missed the events and would like </p><p>to catch a webcast, log on to www.b2bcast.com. </p><p><BR><BR> </p>