Estimated Overall
Billings Major Gain
RANK AGENCY MAJOR WINS (USdollars losses (USdollars
'000) '000)
1 McCann Siemens Mobile Asia 121 Panasonic 115
(5) Erickson Pacific, Oriental Land India
Japan, President Foods
Taiwan, Nippon Telecom
Japan, Asahi Beer Japan,
Pizza Hut NZ, Cadbury
Thailand, Hindustan
Lever Confectionery India
2 Publicis Excelcom Indonesia, 102 Siemens 89
(3) National Clam Association Power
Taiwan, Sara Lee Philippines global,
(project), Volvo Singapore Coke Korea
(M), Lakme India, Maldives
Travel Japan
3 TBWA Tu Media Korea, Farmers 99 Hutchison 3 86
(1) NZ BTL, Fisher and HK (part),
Paykel NZ BTL, Effem BanyanTel
China, Gemdale China Philippines
4 Leo Marco Polo Singapore, 93 BBK 73
(2) Burnett General Motors Electronics
Singapore, Standard India,
Chartered Korea, Mobilink Pakistan
Lee Kum Kee HK,
P&G BTL HK
5 Euro Dell Australia, Dell 94 Dell Asia, 69
(6) RSCG China/HK, Blissell others
Thailand, Rosella
Australia, Oriental
Insurance India, Arcus
India
6 Saatchi Wildlife Reserves 55 Smart 51
(8) and Singapore, 7-11 HK, Philippines (M)
Saatchi Pacific Supernet HK,
Guangdong BBK China
7 Grey Ocean Park HK, Wai Yuen 68 Effem China, 49
(4) Global HK, Sabena India, Virgin 3M Korea
Group Drinks Philippines, TOC
Thailand, Acer Indonesia
8 DDB Pan Asian Bank Taiwan, 81 Hutchison 3 40
(9) Singapore Airforce, NC Australia,
Soft Korea, Siam Fibre McDonald's
Cement Thailand, Schering Taiwan
Plough HK, Abbott CRM HK
9 JWT HSBC Asia (part), Lake 66 Siemens 35
(10) City India, India Pay TV, Mobile Asia
Lenovo China (project) Pacific, Rupa
& Co India
10 BBDO 2006 Commonwealth Games 53 Tata Tele- 34
(7) Australia, National Foods services India,
Australia KFC NZ (M),
Style Spa India
11 Ogilvy Nike Philippines, Asia 54 Air France CRM, 23
(NA) Breweries Philippines, Pizza Hut NZ
Avenue K Malaysia
Singer Malaysia, Qoo Hong
Kong, Bajaj India
12 Bates HSBC Asia (part), Rupa 32 Nokia 22
(NA) Group & Co India Indonesia (M)
13 M&C Wyeth China 8 6
(12) Saatchi
14 FCB Dabur Foods India 14 Carlsberg HK, 4
(11) Faber Castell
India, AS Watson
China