Estimated Overall
Billings Major Gain
Rnk Agency Major wins (USdlrs losses (USdlrs
'000) '000)
1 TBWA Mars (regional), India Oil 18,300 18,300
(retained), Swatch India,
Adidas India, BPL India
2 Leo Cheung Kong HK, SingTel 14,800 14,800
Burnett (project), Swire HK, Mengniu
Milk China, Nippon Paint
Singapore, Bank Niaga
Indonesia, Tiger Korea
3 Euro Dicos China, Sun Hung Kai HK, 14,000 14,000
RSCG LG China, Universal Pictures
Japan
4 DDB Huawei China, Gatorade HK, 10,700 10,700
UOB Bank (regional),
Deloitte's (global)
5 BBDO Standard Chartered (HK),
Guthrie Malaysia, 6,000 6,000
Beijing Century Sun
6 Grey Continental Airlines Japan, 2,600 2,600
Riche Monde China, Brands
HK (projects)
6 FCB AC Delco (regional), Kenny 3,600 Gatorade 2,600
Rogers Malaysia, Porosus HK
Malaysia
8 JWT ING HK & Taiwan, Watson's 7,600 Standard 2,200
China, Celcom Malaysia,
Bangkok Post Chartered
(HK)
Swatch
India
9 Bates Pricerite HK, Parkson
Malaysia 3,000 Elf India 2,200
10 DY&R Channel News Asia, Oishi 5,800 Pricerite 300
Thailand, Hormel China HK,
SingTel