Burnett tops Citra Pariwara awards

<p>Leo Burnett Kreasindo Indonesia bagged the Adhi Prima Citra </p><p>Pariwara Award (best of the best), in addition to winning another three </p><p>'best' awards, 11 golds, five silvers and one bronze trophies. </p><p><BR><BR> </p><p>The Adhi Citra Pariwara trophy was won for the Tawuran Musik Levi's </p><p>outdoor poster titled "Gigi"("Teeth"), part of a series of ads created </p><p>for the 1999 Levi's Music Brawl. </p><p><BR><BR> </p><p>The campaign was also awarded the best of print title and two other </p><p>golds. </p><p><BR><BR> </p><p>"Our creative work is a result of human/consumer insight based on </p><p>Indonesian culture with a global working standard," said Burnett </p><p>Kreasindo creative director Gandhi Suryoto. </p><p><BR><BR> </p><p>According to Burnett Kreasindo CEO Berndt Soderbum, the agency's wins </p><p>this year confirmed the "standard expertise" of its staff as the awards </p><p>were spread out over several clients and campaigns. </p><p><BR><BR> </p><p>"It is not a gift from heaven, it is the fruit of our three-year planned </p><p>strategy implemented across the company," he said. </p><p><BR><BR> </p>