Brands are becoming publishers: Econsultancy
GLOBAL – 73 per cent of digital marketers agree that brands are becoming publishers and 90 per cent believe content marketing will become more important over the coming year, according to a recent survey by Econsultancy in association with Outbrain.
by Emily Tan
Sign In
Trouble signing in?
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ Unlimited access to all Campaign Asia content
✓ Real-world campaign case studies and career insights
✓ Exclusive reports, industry news, and annual features