Relaunched as Synergis Management Services, the overhaul preceded the company's initial public offering early this month.
Landor spearheaded the brand relaunch, creating the name, visual identity for the 20-year-old firm as well as company descriptor, 'Total management solutions'.
"The name and visual identity show the company is about partnership as it has to work with the owners committee of buildings and commercial clients, " said Landor Asia-Pacific managing director Michael Ip.
Hsin Chong has however retained its Chinese name.
Featuring what looks like arrow heads or interlocked open windows, the visual identity is meant to convey the company's performance, progressive and transparent operations, according to Ip.
Landor's assignment covered signages, notices and bills to client companies and residents for management fees.
Synergis' IPO was 90 times over-subscribed, raising HK$58 million (US$7.5 million). The company counts the building management arms of major local property developers Sun Hung Kai and New World Development as its key competitors for residential contracts and Jardines Group's subsidiary on commercial management contracts.
Synergis has targeted China for expansion, with plans to set up additional offices on the eastern seaboard, while also maintaining its focus on Hong Kong.