BI grows regional incentive network

LONDON BI Worldwide, the British-based communication and motivation company, has extended its reach to Asia Pacific with the purchase of Australian agency the MINT Organization.

MINT CEO, Nigel Gaunt, said: "The partnership will provide BI and its clients with opportunities across Asia Pacific and the Middle East, and will give MINT the strength of being associated with one of the most respected names in the incentive business." MINT employs 30 people across Australia, Asia and Dubai and has three businesses covering motivation, events and travel. Clients include General Motors, Volvo and AIA.